It is a widely accepted fact today that any given business or organization has to be on the internet to be able to grasp the market that now exists and functions online and that is why without a website, most people will tell you that your failure is not only certain but inevitable. That is most certainly not true, at least not in all cases, dependent on your business you can find out ways in which you can deal with not being present online but still being able to operate your business in full swing.
All of the reason as to why creating a website is important, start with all businesses and organizations benefiting from their online presence. However, that is not just a universal truth or complete truth and may not apply in many situations.
Here are the top 5 reasons why you do not really need a website to expand your venture:
1. Being on the internet is not FREE, you must reconsider your costs and profits:
You are getting enough business from the traditional methods and have already tried and have not been impressed by the online lead generation methods. Whereas given the facts that there is no such thing, as a free ride on the internet will make you reconsider the pros and cons of having a website. There are chances that your ROI on the website is not even close to impressive and that you fail at being able to produce enough profits from your online presence or break even!
2. Your target market is not used to order online
Just in case your target market belongs to an age group or your product is just that which is not usually ordered online you will need to consider that your potential customers are not used to ordering online and are never going to use your website.
3. Your budget!
If you do not have the budget to be able to afford a professional website, having your presence online will in most cases be a total waste of time, effort and of course, an unprofessionally designed website will do your business more harm than good! You must not try to build a professional website with a smaller budget, for it will take more time and patience and will be trying for both you and your end users.
4. Building your website is the first step, you need to market it too!
If you happen to not have enough budget to be able to market your website, and you are not exactly willing to make the investment for a quality website and later invest into marketing it, it is better you do not set up a website at all.
5. Cannot justify the effort creating website:
If you want to build a website while not having to deal with it again, this is not going to happen. This is an impracticable expectation, and anyone that develops a website with this approach is headed towards the doom of their website. A website requires constant attention, maintenance, updates, and only then is it fully functional and productive. Therefore, if you have a difficulty justifying the time and effort a website calls for you should forget about having one!